Digital Marketing Strategies

Having a sound digital marketing strategy can spell the difference between meeting or surpassing your business goals and wasted opportunities and resources. The best thing about it is, you don’t necessarily have to do everything. Just those that align with your goals. Read on to learn more.

Marketing Is About The Stories You Tell

Image from Pinterest Marketing has changed over the year from traditionally spreading the word on a product, its benefits, and why you need it. With internet marketing there is a constant struggle to be heard amidst the noise. So having multiple brands talking about their products is no longer ne...

Content Marketing Is A Commitment, Not A Campaign

Image from braca-montes.com People go online to find information. They may be looking for videos, articles, or even images, but they are all after to gain more knowledge on certain topics. This is why content marketing is an important aspect of online marketing. With the help of content marketing...

Make It Simple. Make It Memorable.

Image from Pinterest Sometimes the most successful internet marketing campaigns are the simple ones. Those going viral are not always the complicated to understand or access. They are the simplest and most engaging ones. Those are what make them so memorable and effective. When coming up with mar...

10 Reasons Why You Need A Digital Marketing Strategy

Smart Insights has established the fact you need a digital plan to support your organization’s digital transformation. In an informal poll they ran back in 2012 and 2013, they found how widely formal digital strategies were used. Results showed that around two-thirds to three quarters of responde...

Free Webinar: Video Marketing 101

Surely you’ve heard of YouTube and have at least shared a video. Whether these are funny cat videos or instructional ones, we’ve all had our share of enjoying them. The thing is, most people absorb more information through videos than any other medium. No wonder businesses are already taking time...

Interview With Louie Sison

I have always been an open book when it comes to my experiences and journey in building an internet marketing business. Recently, I had an interview with Louie Sison, a blogger based in Pampanga, about how I started from being a web developer, spearheading my own consultancy company, and being a ...

Digital Marketing 101

Even now at a time when internet marketing is no longer new, some are still not sure of what it truly is and how it can help their businesses. To help you on that, let me share the what’s and why’s of digital marketing. What is internet marketing? How do you define it? Well, according […]

Q&A Session: Digital Marketing 101

Digital marketing is a strategy all entrepreneurs need in order to grow their businesses, as I have mentioned previously in my Digital Marketing 101 Webinar. But there are still a lot to learn on how to do it effectively. To answer some of your questions, I recently conducted a Q&A session. T...

Facebook Marketing 101: Tips And Tricks

Recently, I discussed the essentials of Facebook Marketing. I’ve even shared the webinar replay for it. Now, it’s time to give a little extra by sharing my top tips and tricks to make your Facebook Marketing efforts even more successful. Tip #1: Seed you community – This means tapping into your n...

Facebook Marketing 101: Managing Facebook Engagement

Brands take advantage of their Facebook Pages, knowing this is a great platform to engage with their target audience and distribute content. In order to succeed, you need to make sure you are managing the content and engagement in Facebook well. First off, you need to do your Facebook Content Pla...

Content Marketing 101

Videos, blogs, and tweets – these are all part of content marketing. But until now, some are still confused as to what it really means. According to Content Marketing Institute, Content marketing is a marketing technique of creating and distributing relevant and valuable content to ATTRACT, ACQUI...

Secret to Marketing to People Who Don’t Have Reading Time

Our readers’ attention span is getting shorter and shorter every time. You can’t blame them, especially with all the digital noise today. So how do we effectively market our products and services to them? Entrepreneur.com shares an interesting infographic on how to successfully incorporate story ...

Recommended Reading

Imagine It, Achieve It; Dream It, Become It!

Most successful people once dreamed and imagined about their life and careers. The power of their determination and motivation led to their success. What’s your dream? In order for you to succeed, you must dream and imagine it first. That’s where it all starts. It’s just like what the quote above...

Marketing Is A Contest For People’s Attention

When the word marketing is mentioned, some people link it with promotions and sales. But it is so much more than those concepts. Marketing is about capturing your target audience’s attention long enough for them to listen to what you are saying. Seth Godin explained it better. He said, “Marketing...

Make it happen: You Always Have to Make Your Move!

You’ll never go anywhere unless you move, you just need to go after what you want, or else you will never get it. Just like what the quote said. You need to move and do something to get what you want and where you want to go. We fear the unknown and the changes that […]

[VIDEO] A Freelancer’s Journey to becoming an Entrepreneur

Here’s the video recording of my talk during PeepCon entitled: “A Freelancer’s Journey to becoming an Entrepreneur!” I had a great time sharing my story to the 200+ awesome participants of the event. Congratulation’s again to Glen Dimaandal for successfully staging t...

If You Never Try, You’ll Never Know

Going after what we want is a scary act. We won’t know how it will turn out. We won’t know for sure if we will succeed or fail. The only way to find out is by trying. The world is full of opportunities. It has so much to offer everyone. All you have to do […]

Make It Happen Mondays: Dreams Don’t Work Unless You Do

Dreams can do a lot of things for you. They can keep you cheery on a boring day. They can be your motivation to work harder in school, at work and even at home. It goes without saying that, while dreams can literally be your daily dose of “Go” juice, they won’t work fully unless...